A fresh new web look and experience for the Georgia O'Keeffe Museum's collections in Santa Fe, New Mexico. Showcasing the esteemed artist and making sure her work shines on every page.

The Georgia O'Keeffe Museum's site was dated and needed a complete overhaul. Tri Lion, working with Design for Context, took initial wireframes and sketches, iterated, and built a new design system for an easier to use and overall cleaner website application.

Through a series of meetings and concept sprints iterating on the UX and wireframes DFC provided, we came up with a design system that worked great for the project. The system was adaptable to the templates, making the artwork and archives easy to showcase, filter, and dive into. We built out secondary wireframes to fill out the design system as the project continued.

Everything had to give room for the artwork. Some pieces were narrow and a few were extremely wide. This created a challenge, as none of the work could be cropped per the curator's instructions.

Whenever possible we pushed to have larger shots of the artwork available to show the beauty in the details.

We used a subtle color pattern to showcase the various museums where the traveling exhibitions were shown. It was amazing to see exhibition photos from the archives that dated back over 75 years.

After the site had been live for a year, we were asked to design a visualization of Georgia O'Keeffe's artistic career. It was an incredible experience to look at everything available to showcase and simplify it into an easy-to-use solution. Hover effects bring up screenshots and other information.