La Croix Branding & Package Design
New LaCroix logo work and packaging for the base 14 flavors for Design Recharge Patreon Beverage Packaging. La Croix’s logo and packaging had become so dated, we were excited to take a crack at the redesign. We like most of their products as well!
By using the old mark but cleaning it up and simplifying the mark, we were able to make it easier to read at different sizes, but have the same whimsical feel.
- Color schematics
- Creative strategy
- Logo design
- Packaging Design